🎉 New Year’s Sale – Get 20% Off All Rubs!

Use code: IDEALRUBS
Limited-time New Year’s offer.

Start the year with bold flavor.
Season better. Taste the difference.

🔔 Available at Jungle Jim’s + select Findlay Market weekends!

 

Driven To Deliver Flavor

Crafted With fire. Perfected on the grill. Balanced Heat. unmatched Flavor

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FEEL THE HEAT, SAVOR THE FLAVOR

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weight: 10.5oz

Original price was: $29.99.Current price is: $27.97.

weight: 3.5oz

$9.99

Select options This product has multiple variants. The options may be chosen on the product page
weight: 3.5oz

$9.99

Select options This product has multiple variants. The options may be chosen on the product page

Flavor & Taste

Master Your Meat & Veggies with Sir Rubs – Flavor for Every Cut

At SIR Savill’s Ideal Rubs, every seasoning is a handcrafted masterpiece—developed and perfected by Paul Savill through years of real-world testing, tweaking, and backyard grilling.

Driven by a passion for bold, balanced flavor, Paul created each blend to elevate the taste of meat and vegetables alike. What sets Sir Rubs apart? Every bottle is infused with a precise dose of Carolina Reaper pepper—not just for heat, but to unlock a deeper, more complex flavor profile that spice lovers crave.

Whether you’re grilling, roasting, or smoking, these rubs are designed to bring out the best in every bite—bold, unforgettable flavor from the first shake to the last sizzle

After 28 years of driving freight, I'm still behind the wheel—only now, I'm delivering bold, balanced flavor with every stop.

Our Rubs

🍗 Fiery Fowl – Chicken Rub

Savory Heat. Juicy Bite. Made for the Bird.
Fiery Fowl was built from the grill up to bring out the best in chicken—crispy skin, juicy meat, and bold flavor in every bite. This rub leans into savory garlic, sweet paprika, and a mix of Mediterranean oregano and spices that hit with warmth and depth.

But what makes it pop is the Carolina Reaper. It’s not a gimmick—it’s part of the flavor. You’ll taste the heat, but it’s carefully balanced so it doesn’t overpower. It lingers, blends with the herbs, and leaves you wanting that next bite. Combined with a touch of light brown sugar and fine salt, it delivers sweet heat with a savory backbone.

🔥 Real Customer Review:“ Paul!!!! OMG dude—I added some lemon pepper to a slab of salmon, then hit it with your chicken spice… AMAZING. I actually ate part of another slab! That’s some seriously badass stuff. You should experiment with that!” -Ron Z  

🦬 Blazing Bull – Steak Rub 

This is the one that brings the bold. Blazing Bull is a rich, complex rub built on the foundation of sweet paprika, deep onion flavor, and savory garlic. You’ll get hints of cumin, celery seed powder, and Mediterranean oregano—all working together to create that craveable crust and layered flavor steak lovers expect.
And then there’s the heat. The Carolina Reaper is the star, but not the bully. It brings real fire—just enough to let you know it’s there—but it’s perfectly balanced with dark brown sugar and spice to round it out.
Whether you’re grilling ribeyes, cooking up burgers, or mixing it into meatballs or meatloaf, this rub delivers smoky, peppery depth with a touch of heat that lingers just right.

🥦 Veggie Vibe – Veggie Rub

Savory, Bold, and Way More Than Just Veggies.
Veggie Vibe was crafted to elevate vegetables, but its flavor took on a life of its own. This rub is built on a powerful foundation of California garlic and onion, Mediterranean oregano, chef’s cut black pepper, ground cumin, and warm coriander—all tied together with premium pure ocean sea salt.

It was made for the grill—but don’t be surprised when people start using it on eggs, salads, and even raw snacks. Sprinkle it on crisp bell peppers and serve it as a quick appetizer. Toss it with oil and roast veggies till they caramelize. Add it to scrambled eggs, or shake it over popcorn for a savory kick.

There’s no Carolina Reaper in this blend—just bold, honest flavor from top-shelf ingredients. Use it light or heavy. However you do it, it delivers every time.

Perfect on: Bell peppers, zucchini, mushrooms, corn, eggplant, potatoes
Pairs with: Roasted veggies, raw peppers, eggs, salads, even popcorn

Try Paul's Favorite Recipe - Blazing Bull & Veggie Vibe Shish Kebabs

Take your grilling game to the next level with these mouthwatering shish kebabs! Pair Blazing Bull Steak Rub with tender steak and Veggie Vibe Rub with your favorite vegetables for a flavor-packed skewer that’s sure to impress.
Ingredients
    •    For the steak:
    •    Steak of your choice (e.g., sirloin, ribeye)
    •    Olive oil (as a binder)
    •    Blazing Bull Steak Rub
    •    For the vegetables:
    •    A mix of your favorites, such as:
    •    Zucchini
    •    Squash
    •    Bell peppers
    •    Eggplant
    •    Cherry tomatoes (no cutting required!)
    •    Olive oil (or a mix of olive oil and melted butter, optional)
    •    Veggie Vibe Vegetable Rub
Instructions
    1.    Prep the Steak:
    •    Cut the steak into evenly sized cubes.
    •    Rub each piece generously with Blazing Bull Steak Rub, using olive oil as a binder.
    •    Let the steak rest for 20–30 minutes to allow the flavors to infuse.
    2.    Prep the Vegetables:
    •    Cut the vegetables into cubes or smaller pieces (unless they’re small, like cherry tomatoes).
    •    Toss the vegetables in olive oil (or a mix of olive oil and melted butter, if desired) just before assembling.
    •    Sprinkle generously with Veggie Vibe Rub for that perfect burst of flavor.
    3.    Assemble the Kebabs:
    •    Alternate steak and vegetables on your skewers: steak, vegetable, vegetable, steak—repeat until each skewer is full.
    4.    Grill:
    •    Preheat your grill to medium-high heat.
    •    Place the kebabs on the grill and cook, turning every couple of minutes to ensure even cooking.
    •    Grill until the steak reaches your preferred doneness and the vegetables are tender and lightly charred.
Tips:
    •    Soak wooden skewers in water for 30 minutes before grilling to prevent burning.
    •    Serve with a side of your favorite dipping sauce or rice for a complete meal.
Enjoy the perfect balance of smoky, savory steak and flavorful, herb-infused vegetables—all brought together by your Blazing Bull Steak Rub and Veggie Vibe Rub!

Reviews

I bought the Blazing Bull rub (regular) and the Vegetable rub. They were both amazing. I even used the steak rub on grilled shrimp. My nephew said I finally seasoned something right! If I could please him it has to be good. I highly recommend these rubs and I know all the other rubs are likely great also.

Brenda Cornelius
Retired

Tried all three loved all three. So tasty and flavorful. Love the veggie vibe on everthing.

Jason Kiden
Cook

Best seasoning ever. The Steak seasoning is so flavorful.

John
Coordinator

Best seasoning ever!! Love the veggie vibe

Total quality
Marketing

Paul recently recommended this seasoning to me, and man this was a great choice! The spice was perfect and the flavor was even better. I used it on broccoli, Brussel sprouts, and peppers so far and I highly recommend this.

Mylz
Shipping Coordinator

Love this brand! The flavoring and spices are so savory. I am not a hot spicy foodie but I really love how the flavors are just as powerful as the spicy mix. I can’t stop eating my wings and ribs. I have been making my wings every week cuz I crave the savory taste. The best I have tasted in a while.

Teri
Counselor

Dang!!! The Blazer Bull and Vegie Vibe is my go to, love it, will always have one in my Pantry,

Theresa Byrd
Daycare Provider

The Blazing Bull Steak Rub is so good! Usually my food is tired, but after this seasoning it was like who cooked that! So the secret is out there! Thank you Sir Savills!

Cynthia Maxberry
Medical Biller

Wow!! These rubs are fenomenal!! Veggie rubs the best of the best!

Silvia
Caregiver

The best seasoning !!!! The blazing bull is the PERFECT KICK for my grilled steaks!!!! I will always make sure to have it in my seasoning collection!

Jayla Washington
Sonographer

I tried the steak rub and it was so good and I’m going to try the chicken rub when I make chicken

Mona Kessie
Health worker

These rubs are delicious, Makes any barbecue taste so good!!!

Kendra
Program Director

Wow i try this and it was so good it was the best thing i ever tryed…

Sandra mendoza
Supervisor

I recently tried Blazing Bull Steak Rub, and it’s genuinely impressive. The blend of spices enhances the flavor of the meat without overwhelming it. Just a sprinkle before grilling makes a noticeable difference—my steaks turned out juicy and flavorful.

Jamie Thompson
Teacher

I have never had such flavorful, delicious, and spicy seasonings for my chicken. I was fortunate enough to have this product for a family gathering in my home, was a BIG hit!!!! Do not wait to try Sir Savills rubs. These selections of rubs will change your life and add the flavor your food deserves.

August Ajewole
Nursing

Finally the secret behind those delish BBQ events is out! Most aromatic seasoning out right now!

Nana Nyantekyi
Engineer

The Veggie Vibe is truly spectacular! Perfect for veggie lovers!

Ursula
Teacher

Sir Rubs’ are fantastic! They add rich flavour to my dishes and have the perfect balance of spices, enhancing both the taste and aroma. Highly recommend for anyone looking to elevate their cooking!

Joyce Osei Bonsu
P.S.W

The BEST rubs I have used by far. My favorite is the Blazing Bull. Amazing customer service. Thank you Sir Savill for these delicious rubs.

Clara N
HR

I love spicy foods. The Fiery Fowl is my favorite 🤩. It takes the meat to another level of taste!!

Doris.D
Medical

This is such a flavorful blend of seasoning for your chicken and meat. Great value and versatility. I’ve used it on burgers, steaks, chicken, vegetables, broth, etc. In each case, it definitely adds a pop off flavor. . I love it!

Ama Konadu
Nurse

Sir Rubs’ is a game changer!!!! These rubs strikes the perfect balance by enhancing, rather than overwhelming the natural flavors. Whether you’re grilling, roasting, or sautéing, these rub will transform your meals into a flavorful, irresistibly savory dish. These rubs have officially become a pantry staple for me, and I highly recommend it to anyone who wants to elevate their flavor game!!

Karmesha Duke
Nurse

Can’t grill without Sir Ideal Rub. Love all but the veggie vibe is my favorite. Wow!!!

Afia Kyerewaa
Nurse

If you’re on the hunt for incredible rubs and spices that can elevate any dish, look no further. The flavors are simply sensational! Whether you’re a BBQ enthusiast or a home cook looking to add some bold and zest to your meals, these rubs and spices are a game-changer. Each blend is crafted with passion and precision, ensuring every bite is a burst of deliciousness. Highly recommend for anyone who loves to cook and eat .

Tracy T
Project Manager

If you’re a fan of bold flavors and serious heat, Blazing Bull Steak Rub by Sir Rubs is a must-try. The Carolina Reaper pepper adds a fiery kick that perfectly enhances the natural richness of the steak without overpowering it. Each bite delivers a complex, savory flavor that’s both intense and balanced. Whether you’re grilling, searing, or smoking, this rub transforms your steak into a mouthwatering experience. Highly recommended for spice lovers who want their steak to pack a punch!

Vincent Gekonge
College instructor

Phenomenal if i can give 10 stars… I won’t I would tripple it because it was so damn good !1 milli stars and standing ovation .

Nola
Jenkins

The Blazing Bull rub really opened my eyes up to how the heat of the Carolina reaper can bring out so much flavor in the meat. I’m so excited to be able to make steakhouse quality food at home.

Bill Frost
Sales Representative

“As a BBQ restaurant owner, Sir Rubs Ideal Steaks seasonings have taken our smoked meats to the next level! The Carolina Reaper adds the perfect heat without overpowering the flavor. Our customers rave about the bold, smoky kick in every bite. These seasonings are a game-changer for our BBQ!”

Chris Roberts
BBQ Restaurant

As a restaurant owner, Sir Rubs Ideal Steaks seasonings have completely transformed our dishes! The bold flavors, especially that kick from the Carolina Reaper, bring out the best in our steaks and ribs. Customers can’t get enough! Highly recommend to any chef looking to elevate their menu.

Ron Jackson
Restaurant Owner

I tried the Blazing Bull Steak Rub, and it blew me away! The flavors were bold and rich, with just the right amount of heat from the Carolina Reaper pepper. It didn’t overpower the steak but really brought out its natural flavor. I’ll be using this rub every time I grill from now on!

Esther Howard
Food Reviewer

I’m not usually a fan of super spicy food, but the Fiery Fowl Chicken Rub was absolutely perfect. It has a nice kick from the Reaper pepper, but the other spices balance it out beautifully. My grilled chicken had so much flavor, and the heat was just enough to keep it interesting without being overwhelming.

John Smith
Chef

I’m a veggie lover, and I’m so glad I found Veggie Vibe! It adds so much depth and flavor to my grilled vegetables without being too spicy. The herbs and spices blend perfectly, making even the simplest veggies taste gourmet. This is now my go-to seasoning for all my veggie dishes.

Manny Yan
Student

The Blazing Bull Steak Rub is fantastic! The heat from the Carolina Reaper pepper was intense but manageable, and it really elevated the flavor of my ribeye. My only suggestion is to offer a slightly milder version for those of us who love the flavor but need a bit less heat. Still, it’s easily one of the best steak rubs I’ve ever used.

Farhan Khokhar
Marketer
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Meet The Founder

Paul Savill

Driven To Deliver Flavor

Crafted with fire. Perfected on the grill. Balanced heat. Unmatched flavor. After 28 years of delivering freight, I’m still behind the wheel, covering ground across the Tri-State with a focus on safety, consistency, and professionalism. I’ve never chased attention, but the road has recognized my dedication. I’m a five-time Ohio State Truck Driving Champion, and I once placed 5th at the National Truck Driving Championships. One of my greatest honors was being selected for the America’s Road Team, a national safety and outreach program led by the American Trucking Associations. As a Road Team Captain, I was called on about once a month to travel the country—sometimes flying to events, other times driving one of the program’s dedicated trucks. At each stop, we taught the Share the Road program, helping new drivers and the public understand blind spots and truck safety. But those events weren’t just about education—they were about connecting over food, stories, and the flavors of America. From school events in Montana to outreach in Boston, I’ve tasted the country—one plate at a time.

Where Fire Meets Flavor

That same passion for flavor brought me back every year to Jungle Jim’s Weekend of Fire, a legendary pepper and spice festival in Ohio. I came hungry. Every summer, I wandered from booth to booth chasing the hottest sauces on earth. I’d try anything once. Sometimes twice. That curiosity became the spark behind everything I do today. But my greatest teacher wasn’t a vendor—it was my wife, a gifted home cook from Ghana. Watching her work her magic with Scotch bonnets, habaneros, and rich African stews taught me something powerful: heat should never overpower—it should enhance. From her, I learned that spice isn’t about showing off—it’s about creating balance and soul in every bite. Together, we blended traditions—hers rooted in deep heritage, mine inspired by smoky roadside grills and pepper-drenched experiments.

From Local Cookouts to SIR Savill’s

In 2020, I got the grill of my dreams: a heavy-duty Blaze that could handle 55 burgers at once. It quickly became my weekend lab. I hosted cookouts with friends, tested new rubs on steaks, chicken, and veggies, and took mental notes on every reaction. If something needed tweaking—I tweaked it. If it lit up the table, I wrote it down. After years of fine-tuning, I developed three signature blends—each handcrafted in small batches with premium ingredients and a precise balance of heat and flavor. I named the brand SIR Savill’s Ideal Rubs—“SIR” as a nod to my nickname, and “Ideal” because nothing less than my best makes the cut. Today, every bottle carries not just flavor—but my full story: A lifetime of discipline behind the wheel. A love for food, culture, and connection. And a passion for bold, unforgettable taste.

Driven to Deliver Flavor. Crafted with fire. Perfected on the grill. Balanced heat. Unmatched flavor. That’s not just our tagline—it’s the journey in every jar.

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